Jason Pike

Automating an eBay Business, End to End

Built: Aug 2025 – 2026 (ongoing) · Written: July 2026

I run a resale business that, right now, lives mostly on eBay. The economics are simple: the money is made in sourcing and pricing. Everything between those two (listing, bookkeeping, buyer messages, customer service) is overhead.

So over the past year I've been systematically automating the overhead. Not the judgment, the overhead. A picture of where it landed:

The headline result: a listing used to take me 20 to 30 minutes. A batch of 10 to 20 now takes about that same 20 to 30 minutes. What was a 3-hour evening is now half an hour, and the listings come out more consistent than anything I did by hand.

What I learned, in three lines

The full series

That's the summary. If you want the gory details (the 30 failed iterations, the money I leaked, the day I found my home GPS coordinates on the public internet), I broke the whole build into a series. Start wherever the pain sounds familiar:

  1. The manual grind: what listing looked like before I automated anything
  2. Photos, and the metadata leak that scared me straight
  3. Teaching AI to see my inventory
  4. The CSV wilderness
  5. The API unlock
  6. Finding the leak in the books
  7. Messages and offers
  8. What's still manual (and what's next)

New parts land about every two weeks. Links go live as each one publishes.

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